Topic: Strategies

Marketing Strategies

Promote, promote, promote! In this lesson, students will explore marketing strategies used to promote a brand or product. The lesson features a video offering guidelines and advice for creating an effective marketing plan. Students will discuss different marketing objectives and collaborate to develop a strategy for a given business. They will learn and practice vocabulary related to the topic. The lesson includes plenty of engaging discussion activities and worksheets designed for both adult and teenage learners, ensuring a practical and interactive learning experience.

Working From Home Guide

Have you ever thought about turning your spare room into a corner office? In this lesson, students will discuss the pros and cons of remote work. The lesson features a video about how to be productive and comfortable while working from home. Students will learn and practice vocabulary and idioms related to the topic of remote work. The lesson includes plenty of engaging discussion activities and worksheets, designed to be both informative and enjoyable for adult and teenage learners, ensuring a practical and interactive learning experience.

Job Satisfaction

Is your company ticking all the right boxes? In this comprehensive lesson, students will engage in thoughtful discussions about employee satisfaction and explore the various factors that influence motivation levels in the workplace. The lesson features an insightful video that delves into F. Herzberg’s renowned motivation theory, providing students with a solid theoretical framework. Participants will learn and practice key vocabulary and idioms related to the topic, enhancing their business English skills. The lesson is enriched with plenty of lively discussions, allowing students to express their views and apply their new knowledge.

Personal Brand

Put your best foot forward! In this lesson, students will explore professional development and the concept of a personal brand. The lesson features a video discussing common traits of high achievers. Students will learn and practice relevant vocabulary and idioms related to the topic. The lesson includes plenty of lively discussions and practical worksheets, making it suitable and appealing for both adults and youth. This lesson ensures an engaging and valuable learning experience focused on building personal and professional success.

How to Stay Motivated

The sky is the limit! This lesson focuses on motivation at work. Students will watch a video discussing how employees can stay motivated and what companies can do to support them. They will learn and practice key vocabulary related to the topic. The lesson includes engaging discussions and activities, with worksheets designed for both adults and teenagers, ensuring an interactive and practical learning experience.

Recruitment Strategies

Attract, inspire, hire! In this lesson, students will explore recruitment strategies. The lesson features a video discussing various strategies that companies can implement to attract the best candidates. Students will learn and practice vocabulary related to recruitment. The lesson includes plenty of engaging discussion activities and worksheets designed for both adult and teenage learners, ensuring a practical and interactive learning experience.