ESL Lesson Plans

Brand Your Business

Category
Business English
Topic
Work, Marketing
Media
Video
Level
A2 Elementary, B1 Intermediate
Grammar
Mixed Grammar
Focus
Speaking, Vocabulary, Listening
Lesson ID
A2B1.B-7
Lesson Time
30 minutes
VIEW LESSON
Brand Your Business | ESL Lesson Plan | Business English

Lesson Description

What is the best selling point you have heard from a company? In this ESL lesson, students will discuss marketing and branding a business. This lesson features a video about advice on branding where students will define what makes a company successful. Students will learn vocabulary relating to the topic and use it to talk about their area of work. The lesson includes plenty of engaging discussion activities and worksheets that have been developed for adult and teenage learners.


Lesson Objectives


  • To discuss the topic of marketing and branding a business

  • To learn and practice new vocabulary words relating to the topic

  • To develop speaking and listening skills


Video

Do you know how to follow your niche to get rich? Think about your favorite person or preferred customer in your business. Watch this video to learn about the best techniques used to brand your business by knowing your target audience.

Video Transcript SHOW

Vocabulary and Pronunciation SHOW

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